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HEADLINES ARCHIVE: 2008                                                                Subscribe to CCFC Headlines








CCFC in the News



Babies and Toddlers


Food and Obesity

Toys and Play

Marketing In Schools

Media Violence

Marketer Strategies

Body Image

Advertising Regulation


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December 2008

E-books Catch On with Children
Los Angeles Times, December 25, 2008

Children Get Product Info Online
eMarketer, December 24, 2008

Building an Edgier Barbie to Revive Franchise Sales
The Wall Street Journal, December 24, 2008

Pester Power: Curbing Your Child's Inner Consumer
CBC News, December 23, 2008

For Some Toy Makers, Rules to Protect Kids May Be Toxic
Los Angeles Times, December 23, 2008

Junk Food Ads Drop by Third - Ofcom
Media Week, December 17, 2008

Legislation Would Turn New Jersey School Buses into Billboards
Press of Atlantic City, December 15, 2008

Experiential Marketing Focuses on Malls, Paramount Gets Dogged
MediaPost, December 12, 2008

Mountain Dew Sets Its Sights on Video-Game Market
Advertising Age, December 11, 2008

Montgomery County Discontinues BusRadio Service
The Washington Post, December 11, 2008

School Bus Service No Music to Some Parents' Ears
The Washington Post, December 11, 2008

Nielsen: Text Message Marketing to Increase
Media Post, December 9, 2008

Storefronts in Virtual Worlds Bringing in Real Money
The New York Times, December 8, 2008

WONKA Brands Dropped From Kids Shows
Broadcasting & Cable, December 4, 2008

Kids of All Ages Targeted Next in Soft Drink Shift
Beverage Daily, December 4, 2008

Coca-Cola, McDonald's and Nestle 'Obtaining Children's Personal Details'
The Herald Sun, December 3, 2008

Report Ties Children’s Use of Media to Their Health
The New York Times, December 1, 2008

Battling the Cult of Consumerism, December 1, 2008

November 2008

Gift-givers Get Creative In Tough U.S. Economy
Reuters, November 29, 2008


Disney Accused By Catholic Cleric of Corrupting Children's Minds
Telegraph, November 29, 2008


Meltdown Fallout: Some Parents Rethink Toy-Buying
Associated Press, November 29, 2008


Should Parents Police Their Children More Aggressively?
CNet News, November 26, 2008


Dell, eBay, Sephora Offer Virtual Gifts on Facebook
Advertising Age, November 26, 2008


Burger King Tempts Gift Card Buyers with Wii
Promo Magazine, November 26, 2008


CCFC Wants FCC To Ban Product Placement In Kids Shows, Limit In Primetime
Broadcasting & Cable, November 24, 2008


Longform Ads Replace Kid Fare On Fox
Variety, November 23, 2008


Funds Sliced, Teacher Sells Ads On Tests
Union-Tribune, November 22, 2008


McDonald's Courts Moms As Fast-Food Emissaries
Washington Post, November 20, 2008

Top Toys: Hannah's Hot, Beats Out Bratz
MediaPost, November 19, 2008


NIH: Banning Fast Food Ads Will Make Kids Less Fat
Advertising Age, November 19, 2008


A Drink Backed by a Sports Hero (Wielding a Mean Game Controller)
The New York Times, November 19, 2008


CARU Releases Guideline for Toy Ads
PROMO Xtra , November 19, 2008


Comcast Nets Push Digital Product Placements
MediaPost, November 19, 2008


National Geographic Roars Into Videogames
MediaWeek, November 18, 2008


Barely Passing
The Baltimore Jewish Times, November 13, 2008


Disney, Verizon To Turn The Cellphone Into A Theme-park Visitor's Tool
LA Times, November 12, 2008


Oh, Joy! A "Commercial-Free" Infomercial, November 12, 2008


Mattel Seeks To Stop Bratz Dolls
The Los Angeles Times, November 11, 2008


Facebook Tries to Woo Marketers
The Wall Street Journal,  November 11th, 2008


Mickey Mouse Goes Bollywood

Advertising Age, November 11, 2008


BK Push Takes 'Simpsons' Far From Springfield
Mediaweek, November 10, 2008


Ordering Pizza Hut From Your Facebook Page? It's on the Way
Advertising Age, November 10, 2008


New Ads Pop Up In Video Blank Spaces
MediaPost, November 10, 2008


Obama Promises Change; Is It Bad for Marketers?
BrandWeek, November 9, 2008


Disney XD Aims To Be Where The Boys Are

Jim Hill Media, November 7, 2008


Disney, by Design
The New York Times, November 6, 2008


This Holiday Season, Retailers Better Be Wary Of The Surly Shopper
Canwest News, November 06, 2008


Saks Sacks 98 Libby Lu's
Chicago Sun-Times, November 6, 2008


Targeted Marketing Gets Intelligent, November 5, 2008


Video Games Sales To Top CDs and DVDs
The Independent, November 5, 2008


Like a Billboard, but, Oh, So Sleek
The New York Times, November 4, 2008


Disney Looks to Popular Brands for Holiday Toys
Reuters, November 4, 2008


TSA Allows Ads In Bins Across U.S.
USA TODAY, November 4, 2008


Children TV Food Ad Restrictions Not Working, UK Consumer Body Claims
KidAdLaw, November 4, 2008


Study Links Violent Video Games, Hostility
Washington Post, November 3, 2008


Ad-On: Uptick In Young Demos Watching TV Spots
MediaPost, November 3, 2008


Teen Pregnancies Tied To Tastes For Sexy TV Shows
Associated Press, November 3, 2008


Advertisers Up The Ante As Products Become TV Plots
The Christian Science Monitor, November 3, 2008

October 2008

The Business Of Avatars, October 30, 2008


Disney Gurus Mix Movies, Electronics to Create New Toys
USA TODAY, October 30, 2008


Hanging Out at a Mall for the Holidays
The New York Times, October 30, 2008


McDonald’s Pitches ‘Madagascar 2’; Replaces ‘I’m Lovin’ it’ Packaging
PROMO Xtra , October 30, 2008


Kiwibox, Burst Media Launch Teen Network
Adotas, October 29, 2008

Kids Turn Chick-fil-A Premiums into a Space Station
Promo P&I, October 29, 2008


Cometh the Penguin (to a box store near you)
LA Times , October 28, 2008


Activist Group Urges Toy Makers To Address Parents
Media Post, October 27, 2008


Sexy Halloween Costumes . . . For Little Girls?
LA Times, October 27, 2008


Tinker Bell Appears In 'Pixie Hollow' In Act Of Marketing Magic
Canadian Press, October 24, 2008


Junk Food Advertisement Bans
Herald Sun, October 24, 2008


Study: Coke Is Most Talked About Brand in America
Brand Week, October 23, 2008


American Eagle 'Down-Sizing' Into Kidswear
Pittsburgh Tribune-Review, October 23, 2008


Kids Growing Up Too Fast, Author Says
Naples News, October 22, 2008


NeoEdge Networks Introduces Way to Splice Ads Into The Middle of the Action, October 22, 2008


WWE Launches Kids Site
Broadcasting & Cable, October 21, 2008


Kids' Cereals Saltier, Report Says
Wall Street Journal, October 21, 2008


Brands Cozy Up to Bond's Growing Appeal
USA Today, October 20, 2008


Marketers Say They Win With In-Game Ads
MediaPost, October 20, 2008


Titan To Fit US Buses With Digital Ad Screens
Brand Republic, October 20, 2008


Class, Pay Attention To This Message From Our Sponsor, October 18, 2008


Isn't She Lovely? Are Today's Princesses Having Fun Or Getting The Wrong Idea?
Kane County Chronicle, October 18, 2008


Adelstein Calls For Action To Ban Kid-Targeting Interactive Ads
Broadcasting & Cable, October 17, 2008


Nokia's Touch Phone Makes Appearance In Britney Spears Video
InformationWeek, October 17, 2008


Media & Money: 'Hurdles' Before In-Game Ads Catch On
AdWeek, October 15, 2008


Pizza Hut Launches Ordering Application On Facebook
MediaPost, October 15, 2008


Most Virtual Gaming Support Is U.S.-Based
MediaPost, October 15, 2008


Hot Wheels' Spins New Series For '09
Variety, October 14, 2008


Ofcom to Investigate Baby TV Channels Over Child Development Fears
Daily Mail, October 14, 2008


So Far, Kids' TV Saved From Ad Hits
MediaPost, October 13, 2008


British Junk-food Ads Targeting Children Drop
Media Week , October 13, 2008


Milk Cartoon
The New York Times, October 12, 2008


Stardoll, Elle to Launch Virtual Magazine
MediaWeek, October 9, 2008


Apple Unveils 'Field Trip' Program for Kids
MacNN, October 8, 2008


UK: Calypso launches ‘High School’ water, October 8, 2008


The Pornification Of A Generation
Newsweek, October 7, 2008


Ads to The Rescue as Distraction From Root Canals
Associated Press, October 7, 2008


Children's Ads Provide Junk Food for Thought
The Mercury, October 6th, 2008


Pressure to Cut Calories From School Vending Machines

Food Navigator USA, October 6, 2008


Is Cartoon Character Advertising Making American Kids Fat?
NaturalNews, October 3, 2008


Disney, Nickelodeon Push Brands
Variety, October 3, 2008


Kids Play in Fractured Media Playground
Variety, October 3, 2008


Senate Passes Child Safe Viewing Act
Broadcasting & Cable, October 2, 2008


Show kids stuff isn’t happiness
Columbia Tribune, October 2, 2008


Cartoon Characters in Which? Firing Line
Brand Republic, October 2, 2008

Sun Prairie To Consider Selling Naming Rights To School Facilities
Channel 3000, October 1, 2008


Nickelodeon ties up with Tomy Yujin Europe, October 1, 2008

September 2008 Targets Tween Latinas with Eco-Friendly Virtual World
MediaPost, September 30, 2008


Honda Inks Exclusive Deal With 'High School Musical 3'
MediaPost, September 30, 2008


Hostess to Visit Sweeps Contestants Homes on Halloween Night
Promo Xtra, September 30, 2008


FCC Considers Product Placement Rules for TV
Ars Technica, September 28, 2008


Ditch The Characters For The Classics
The Tampa Tribune, September 26, 2008


Fly Right: Ads On Airline Trays Enjoy High Recall
MediaPost, September 26, 2008


MySpace Music Debuts With Blue-Chip Sponsors
MediaPost, September 26, 2008


Today’s Lesson: Selling Teenagers on Benefits of Milk
The New York Times, September 26, 2008


Advertising on Amber Alert signs?
ABC News, September 24, 2008


Self Regulation of Junk Food Ads In the Spotlight Again as Pressure Mounts
Food Navigator USA, September 24, 2008


Will the FCC Act?
CounterPunch, September 24, 2008


Consoles Gain In Popularity, May Steal Ad Dollars
MediaPost, September 24, 2008


Wrigley Sells Advergaming Site Candystand
Advertising Age, September 23, 2008


Schoolhouse Rocks With Milk Rocks

Brandweek, Sept 22, 2008


School Children Thrown Overboard into Commercial Sea

September 22, 2008


Fuzzy Renaissance
The New York Times, September 21, 2008


Bratz Books Expelled from US School Book Suppliers

Guardian, September 19, 2008


Products Placed: How Companies Pay Artists to Include Brands in Lyrics

Wired, September 19, 2008


Cartoon Network's ‘Star Wars’ Mall Tour, It Is

Multichannel News, September 19, 2008


JibJab Caters to New Crowd: 'High School Musical' Fans

Advertising Age, September 18, 2008


Distributor Gives Bratz the Boot

Winnipeg Free Press, September 18, 2008


BusRadio Proposal Should Be Silenced

The Nashua Telegraph, September 16, 2008


Study: Gamers Respond to Ads

AdWeek, September 15, 2008

Strapped for Cash, Schools Eye Bus Ads
Advertisng Age, September 15, 2008


NASCAR Team Pitches to Youth

The Boston Globe, September 13, 2008


Robin Summerfield: So sexy, so soon
Calgary Herald
, September 12, 2008


JCPenney Chimes In With Disney On 'High School Musical 3'

Media Post, September 11, 2008


Ads Banned on South Carolina School Buses, September 10, 2008


MPAA: Not All PG-13 Films Are Alike

Broadcast and Cable, September 10, 2008


Europe Takes Aim at Sexual Stereotyping in Ads

New York Times, September 10, 2008


TechCrunch50: Start-Ups Target Kids
New York Times, September 8, 2008


Back-to-School Brands Cash In On Virtual Goods

Media Post, September 8, 2008


VTech Targets Tots With a Wee Wii

Advertising Age, September 8, 2008


Are the Army's New Marketing Tactics a Little too Kid-Friendly?

Advertising Age, September 8, 2008


Toxic Beverly Hills

Patriot Post, September 7, 2007


Curbing advertising will cut obesity

The Australian, September 06, 2008


Report: Cereals Not As Healthy As Claimed

New Straight Times, September 5, 2008


PBS characters promote produce in Florida schools

The Packer, September 4, 2008


Advertising on high school IDs off table, for now

The Missoulan, September 2, 2008

August 2008

Marketing Contribute to Obesity in African-Americans

AdAge, August 28, 2008


Sara Lee Sells Whole Grain Image To Teens

MediaPost, August 28, 2008


Beer ads undermine campus efforts
Boston Globe, August 26, 2008


Watch out Hannah, 90210's back
KidScreen, August 26, 2008


Nick Dials in Wireless With iCarly Buy

MediaWeek, August 25 2008


Obama May Take Softer Approach on Kids' Obesity

AdAge, August 25, 2008


Humble ISD pins hopes on school bus ads

Houston Chronicle, August 21, 2008


France bans broadcast of TV shows for babies

Associated Press, August 20, 2008


Disney Dialing Up Kids Again
Forbes, August 20, 2008

FTC Commissioner Tackles Ads for Kids --- Official Leads Charge For Food, Drink Firms To Regulate Themselves
Wall Street Journal, August 20, 2008


Study Slams IOC Sponsorship Policies

AdWeek, August 19, 2008


Retailers 'Sell' to Young Virtually
The Wall Street Journal, August 19th, 2008


How Marketing is Taking Over the Film Industry

The Independent, August 15, 2008


Ads Coming Soon to a Phone Near You, August 15, 2008


Fast-food toys becoming more educational

Atlanta Journal-Constitution, August 15, 2008


Crying Foul over Online Junk Food Marketing

Business Week,  August 12, 2008


The Battle for the Lower Third

Broadcasting & Cable, August 12th, 2008


Teachers warn of 'brand bullying' (UK)
The Press Association, August 11, 2008


State schools used branding ads to get corporate funding

The Courier-Mail, August 11, 2008


Retailers know texting is the totally best way to reach teens

St. Petersburg Times, August 10, 2008


Explicit Lyrics on TV Bombarding Kids

Red Orbit, August 10, 2008


Miley Cyrus and the secret power of tweens

USA Weekend, August 10, 2008


Intoxicating Brands: Alcohol Advertising and Youth

Multinational Monitor, August 9, 2008


Mag Bag: Kids' Titles Are Not Happy Campers

MediaDailyNews, August 8, 2008


Disney to Target Boys with Rebranded Cable Channel

Los Angeles Times, August 7, 2008


I want my [your brand here] MTV

Time Out Chicago, August 7, 2008


NCAA Says It Won't Tighten Rules on Beer Ads

Advertising Age, August 7, 2008


Q & A: Raising kids in a sexualized society

The Today Show, August 6, 2008


Grade-school Lolita: ‘So Sexy So Soon’

The Today Show, August 6, 2008


LeapFrog jumps at Lucasfilm properties

KidScreen, August 6, 2008


Study: Tweens Search For Products Online, Get Parents To Buy Them In Store

MediaPost, August 6, 2008

Many tweens watching 'R' films despite restriction

USA Today, August 5, 2008


NCAA Coaches Urge Ban on Beer Ads

Advertising Age, August 5, 2008


Nickelodeon Online Game Linked to ‘Avatar’ Series

Promo Xtra, August 5, 2008

Marketers sneak into pop songs

Marketplace, August 5, 2008

Targeted-Ad Initiative Is Crucial for MySpace

The Wall Street Journal, August 4, 2008


Disney gives Tinker Bell a starring role

Los Angeles Times, August 4, 2008


Some 'kids' meals' pack whole day's serving of calories

USA Today, August 4, 2008


24/7 children's channels? I want my kid TV!

San Diego Union-Tribune, August 4, 2008


Book publisher Alloy Entertainment takes its teen literature into TV and movies

Los Angeles Times, August 2, 2008


Summer Silliness Brings a Pizza Field and a Giant Oreo

New York Times, August 1, 2008

July 2008

Schools Seek Ads for Sports

Boston Globe, July 31, 2008


FTC Backs Self-Regulation

Brandweek, July 31, 2008


One in Five Marketers Bought Ads in Return for News Coverage

Media Buyer Planner, July 31, 2008


BK Markets to Young Hispanics

QSR Magazine, July 30, 2008


Marketing To Kids: FTC, CBBB Weigh In With Reports

Marketing Daily, July 30, 2008


Tug of War in Food Marketing to Children

The New York Times, July 30, 2008


JCPenney Creates Online Game for College Girls

PROMO Magazine, July 29, 2008

'Gossip Girl' and Others Branding Sex in Ads

ABC News, July 29, 2008


Kids get a taste of food-related advertising online

Los Angeles Times, July 29, 2008


Kids’ Activists, Critics React to FTC Report

Broadcasting & Cable, July 29, 2008


Carvel, Kraft Join Youth Soccer Tour

PROMO Magazine, July 28, 2008


Cancer Warning Adds Wrinkle to Parenting Debate

Associate Press, July 28, 2008


Alicia Keys Withdraws Tobacco Sponsorship

Marketwatch, July 28, 2008


Chew on This: Hit Song Is a Gum Jingle

July 28, 2008


A DVD Marketing Campaign Horton Would Definitely Hear

July 28, 2008

The Dark Knight taints our children's world view

July 26, 2008

Ad Nauseam: How far is too far?

July 25, 2008


Embedded TV Ads: Here Comes the Spin

July 25, 2008


Under Armour in Public Eye

July 24, 2008

Kmart Gets Kids to Create Ads

PROMO Magazine, July 24, 2008


Need a Slogan? Ask Your Harshest Critic

July 23, 2008

TiVo, Amazon Team Up

July 23, 2008

Teen pics kickstart Paramount plan

Variety, July 22, 2008


A Product’s Place Is on the Set

New York Times, July 22, 2008


Research Firm Nielsen Tallying Product Placement Ads

Los Angeles Times, July 21, 2008


Ad Track: Retailers gear up for back-to-school spending

USA Today, July 21, 2008


Call for tighter restrictions on cigarette advertising

Sun Media, July 21, 2008


Mattel Sales Ride 'The Dark Knight' Headwinds

MediaPost, July 21, 2008


House Panelists Seek Opt-In Rule for Web Tracking

Los Angeles Times, July 18, 2008


'Wall-E' Gives Glimpse of Product Placement's Future

Advertising Age, July 17, 2008

Food Firms 'Target' Network Sites In Novels for Girls, Fashion Trumps Romance

Sky News, July 16, 2008

Turn off the TV for toddler's sake

ABC News, July 15, 2008

Sears 'Arrives' on the Social Networking Scene

PRNewswire - FirstCall, July 15, 2008


Television could be hazardous to babies' growth

Canwest News Service, July 15, 2008


Kids' foods are high on fun but low on nutrition, says U of C

Calgary Herald, July 15, 2008


‘Sesame’ Upgrading Its Address on the Web

New York Times, July 15, 2008


Doll play survives in high-tech world

Chicago Tribune Newspapers, July 14, 2008


Real healing in pretend world: The Boston Globe Reviews Susan Linn's Book

Boston Globe, July 14, 2008


Product Placements Acquire a Life of Their Own on Shows

New York Times, July 14, 2008

Children's films 'losing their innocence in a bid to please parents'

Telegraph (UK), July 13, 2008

Kmart Brings ‘Dark Knight’ to Stores

Promo Xtra, July 10, 2008

Geico Integrated Into Wii Games

Advertising Age, July 9, 2008

Atari Creator Says Games Fertile Ground for Marketers

Advertising Age, July 9, 2008

Whichever Screen, People Are Watching

New York Times, July 8, 2008


Sneakers rule at school – and everywhere else, too

Associated Press, July 8, 2008


MTV Pushes iTV Ads in Cadbury Campaign

Promo Xtra, July 8, 2008


BusRadio gains industry ratings, criticism for pushing ads on kids

Boston Herald, July 8, 2008


It’s American Brandstand: Marketers Underwrite Performers

New York Times, July 7, 2008


Pink Label: Victoria's Sales Secret

Advertising Age, July 7, 2008


What teens want

Sydney Morning Herald, July 7, 2008


Kimberly-Clark Goes Back-to-School with Sweeps

Promo, July 7, 2008

CARU Sends Hulk to MPAA for Kids’ Ad Call

Broadcasting & Cable, July 3, 2008


Virtual clotheshorses

Houston Chronicle, July 3, 2008


McDonald's Promotes Olympic Sponsorship with New Menu Items, Kids’ Program

Promo, July 3, 2008


In virtual worlds, child avatars need protecting -- from each other

Los Angeles Times, July 2, 2008

City set to ban fast food toys

Liverpool Echo, July 1, 2008

Burger King Readies Apple Fries Sampling, New Kids Meal Push

Promo, July 1, 2008

Studios Push Summer Movies with Pizza Promotions

Promo, July 1, 2008

Interview with Mattel's Licensing Head

Promo, July 1, 2008

June 2008

Ads Give Moviegoers Chance to Interact

Adweek, June 30, 2008

Perfect storm: Kids, phones, ads, free

Media Life, June 30, 2008

Grand theft summer vacation, June 29, 2008

To Build a Young-Adult Crowd, ABC Family Gets More Physical

New York Times, June 28, 2008


Drive to protect kids from sexy television music clips

Herald Sun (Aus.), June 27, 2008


Anheuser to Pull Caffeine Drinks

Washington Post, June 27, 2008


Product Placement On TV Targeted

Washington Post, June 27, 2008


CARU Refers More Movie Ads to MPAA

Broadcasting & Cable, June 27, 2008


Survey Reveals Moms Wary of Ads Aimed at Kids

Advertising Age, June 25, 2008

Is make-believe vital to kids? You better believe it: An interview with CCFC's Susan Linn

USA Today, June 25, 2008


Writers Guild Urges FCC to Disclose Product Integration

Advertising Age, June 25, 2008

In Overhaul, Seeks a Path to More Fun

New York Times, June 25, 2008

Study Says Youth Are Swimming in Alcohol Ads

Advertising Age, June 24, 2008


Product Placements Get FCC Scrutiny

Wall Street Journal, June 23, 2008

Sears Pushes Hip Image with MTV Partnership

Promo Xtra, June 23, 2008

Nestlé Joins Gaming World to Sell Water

Advertising Age, June 22, 2008

Industry Ears, Parents Television Council making it hard for media execs

Daily News, June 22, 2008

Stealth campaigns keep kids craving

New Zealand Herald, June 21, 200

French minister attacks TV for tots

Variety, June 20, 2008


FCC Is Urged To Clamp Down On Product Placement

Marketing Daily, June 20, 2008

Study: Teens dropping rags, radio for web, games, and TV

Ars Technica, June 20, 2008

Coalition Urges FCC to Adopt Product Placement Rules

Brandweek, June 20, 2008


Watch Dogs Warn FCC about Trojan Horse Ads

Broadcasting & Cable, June 19, 2008


Sneaker wars are shifting to the smaller sizes

Boston Globe, June 18, 2008


Crude? So What? These Characters Still Find Work in Ads

The New York Times, June 18, 2008


In the Licensing Biz, Nostalgia is the Future

Brandweek, June 18, 2008


Camp couture: Summit offers fashion camp for girls

Voice Tribune, June 18, 2008


Parents fret as even toddlers love 'High School'

Associated Press, June 17, 2008

Chloe, it's Jack. Who does our phones?'
The Guardian (UK), June 16, 2008

Advertisers Head Into Orbit With 'Space Chimps'

MediaPost, June 16, 2008


Screening the screens: How to deal with our children's technology overload

The Buffalo News, June 16, 2008

Physicians’ Group Furious at Cigars in ‘Hulk’ Movie

New York Times, June 16, 2008


Army Imitates Apple To Draw New Recruits

Brandweek, June 13, 2008


Facebook Begins to Test Digital 'Gifts With Benefits'

Brandweek, June 13, 2008


Stilettos for babies

Toronto Star, June 13, 2008


Ruling class: Our richest tween celebs

Media Life, June 13, 2008


Heelarius high heels for babies go on sale

Telegraph (UK), June 12, 2008


Mall tours are going digital

Advertising Age, June 12, 2008


Up Next, a Show From Our Sponsor

New York Times, June 12, 2008


Kellogg Gives Some Of Its Cereals A Makeover

CNN Money, June 12, 2008


Childhood for sale on Alloy website

Upstate Today, June 12, 2008


Conquering kid culture online

IMedia, June 12, 2008


U.K. Shuts Out Product Placement

Variety, June 11, 2008


Disney licensed merch nears the US$30 billion mark

KidScreen Daily, June 11, 2008


Beloved Characters as Reimagined for the 21st Century

New York Times, June 11, 2008


Cookies' place is crumbling to fruit as top kids' snack

USA Today, June 11, 2008


Tell kids about how ads affect them - then take conversations further

Philadelphia Inquirer, June 11, 2008


Spy Spoof Comes Armed With Array of Brands

Advertising Age, June 10, 2008


Schools Consider Deal With Coke

the Star Phoenix, June 10, 2008


City Explores Ad Revenue

The Gazette, June 10, 2008


7-Eleven, Kmart, Burger King, Push 'Hulk'

Promo, June 10, 2008


Virtual Greats creates Web celebs

Variety, June 9, 2008


Beyond The Bake Sale: School Fundraisers Raising Their Sights

Hartford Courant, June 9 , 2008


Kmart Boosts 'Incredible Hulk' With Burger King Tie-in

Marketing Daily, June 9, 2008


To Create Its Hits, a Company Takes Its Toys on Tour

New York times, June 9, 2008


Property Damage: Licensing Industry Feels the Gloom, Too

Brandweek, June 9, 2008


Media groups marketing to children online, June 8, 2008


PG-13 isn't for young children

Boston Globe, June 7, 2008


Multiplex Marketing

Conde Nast Portfolio, June 6, 2008


Play is Under Attack

National Post, June 5, 2008


Teen flicks targeted at children

Los Angeles Times, June 5, 2008


McDonald's Kicks Off Latest Round Of Kung Fu Marketing

MarketingDaily, June 5, 2008


Crayons to Push ‘Pink Lemonade Brigade’

Promo, June 5, 2008


Six Flags Readies 'Fun Park' Video Game

Advertising Age, June 4, 2008


Sony's PS3 to Get In-Game Ads

Wall Street Journal, June 4, 2008


Call for tobacco-style controls on junk food (NZ), June 4, 2008


Slim Jim Gets ‘Spicy’ with Interactive Campaign

Promo, June 4, 2008


Safeway and Looney Tunes Food

Forbes, June 4, 2008


Experts Revive Debate Over Cellphones and Cancer

New York Times, June 3, 2008


Nick Sets Slime Tour to Music, Puts Slime Online

Promo, June 3, 2008


The power of a make-believe world

Boston Globe, June 3, 2008


Ads rife at MTV Movie Awards

Toronto Star, June 2, 2008


Are ads on children's social networking sites harmless child's play or virtual insanity?

The Independent, June 2, 2008

May 2008

Buzz Lightyear Takes Off on NASA Educational Mission

Promo, May 30, 2008


Putting products before plot?

Marketplace, May 30, 2008


A Film With Underage Fans Faces Marketing Issues

Wall Street Journal, May 30, 2008


Disney Set to Blanket the Nation With 'Camp Rock' Promos

Advertising Age, May 29, 2008


Entering Virtual Worlds for Real-Life Pitches

New York Times, May 29, 2008


Childhood Obesity Levels Off, Pressure on Advertisers Remains

Media Daily News, May 29, 2008


Burger King slammed for Indiana Jones promotion

Metro UK, May 28, 2008


Japan urges limiting kids' cell phones

Associated Press, May 27, 2008


Korea: Junk Food Ads to Be Bumped From Prime-Time TV

Korean Times, May 27, 2008


Childhood Obesity May Be Leveling Off

HealthDay News, May 27, 2008


Got concerns over milk ads?

Erie Times News, May 27, 2008


AT&T a Text Winner in “Idol” Season Seven

Promo, May 27, 2008


Cheetos Ads That Promote 'Random Acts' Are Irresponsible

Advertising Age, May 26, 2008


A barrage of movie ads is headed your kids' way

Seattle PI, May 25, 2008


Mom, Can I Have My Virtual Allowance?

Advertising Age, May 23, 2008


Firms finding text messaging is gr8 way to reach teens

Los Angeles Times, May 23, 2008


American Idol's Ads Infinitum

Business Week, May 22, 2008


Paramount wants kids to dig 'Indiana Jones'

Los Angeles Times, May 22, 2008


Indiana Jones and the kingdom of fat kids

Salon, May 21, 2008


Coke, Pepsi Vow to Eliminate Worldwide Marketing to Kids Under 12

Promo, May 21, 2008


MPAA Asked to Look Into Iron Man Ads

Broadcasting & Cable, May 20, 2008


Child abuse expert says society becoming desensitized to sex

Associated Press, May 20, 2008


Little girls gone wild

Salon, May 20, 2008


The Hello Kitty phone is coming . . . your daughter will want one

The Times, May 20, 2008

Commerce in schools put under spotlight, May 19, 2008


Obesity concern over Indiana Jones film marketing, May 19, 2008


Should the Government Make Us Happy?

Miller-McCune, May 19 ,2008


WWE Throws Hat in Children's Ring

Adweek, May 19, 2008


Keep Targeting Kids and the Parents Will Start Targeting You

Advertising Age, May 19, 2008


Parents want junk food ads banned

The Australian, May 19, 2008


Children drawn to Wii, but effects questioned

The Union-Tribune, May 18, 2008


BabyTV and BabyFirstTV target the diaper set

International Herald Tribune, May 18, 2008


MPAA Says It Won't Block Marketers' Movie Promo Plans

Advertising Age, May 16, 2008


Burger King Backs Jonas Brothers Tour

Promo, May 16, 2008


Mountain Dew's 'Willy the Hillbilly' Goes Mobile

BrandweekMay 16, 2008


Disney set to launch mobile 'tween' social network

Globe and Mail, May 15, 2008


Burger King Promotes “Indy” Movie

Promo, May 15, 2008


Commercial side of school book fairs prompts concerns

Natick Bulletin, May 15, 2008


Kids should spend more time playing

The Wichita Eagle, May 15, 2008


M-Rated Games In the Wrong Hands

7News Boston, May 14, 2008


She's a B.M.O.C. Meet Alex.

Chicago Tribune, May 13, 2008


ABC Building Emerging Media Labs to Track Ad Viewership

Advertising Age, May 13, 2008


New Balance Takes a Walk on 'Sesame Street'

Brandweek, May 12, 2008


It's time Seminole's School Board pulled the plug on Bus Radio and its ads

Orlando Sentinel, May 11, 2008


Virtual worlds for pre-schoolers? They're here

C-Net, May 11, 2008


Energy drinks make caffeine the drug of choice among California youth

Sacramento Bee, May 11, 2008


New kids' TV stations spell war in the sandlot

Emirates Business, May 10, 2008


Blogging Against Barbie

New York Times, May 10 , 2008


Indiana Jones and the inescapable ads

Chicago Tribune, May 9, 2008


Show could be over for Bus Radio on Seminole County school buses

Orlando Sentinel, May 8 , 2008


Kids' websites 'exploiting' youngsters, May 8, 2008


Study: Just 20 percent of under-17 kids can buy 'M'-rated games

C-Net, May 8, 2008


MTV Plans to Increase Its Blending of Ads and Shows

New York Times, May 8, 2008


When Web Time Is Playtime

New York Times, May 8, 2008


Bill targets teen gamers

Variety, May 7, 2008


Marketers find success catering to kids under 10, May 7, 2008


Energy drinks rattles school

The Oregonian, May 7, 2008


Dove's 'Real Beauty' Pics Could Be Big Phonies

Advertising Age, May 7, 2008


Kraft Singles Celebrates Mother’s Day with Samples, Gift Coupons

Promo, May 7, 2008


Time Warner Cable Adds BabyFirstTV

Multichannel News, May 5, 2008


Latest Rage At The Upfronts: Ads That Don't Look Like Ads

Brandweek, May 5, 2008


'The Hills' Is Alive

AdWeek, May 5, 2008


Economy, Rivals No Match for BK's Marketing

Advertising Age, May 5, 2008


Interview with McD's CMO Mary Dillon

Brandweek, May 4, 2008


Brewers Target Latino Kids in Bid to Gain Market

Sacramento Bee, May 3, 2008


Commercials cause concern in the virtual Barbie world

Financial Times, May 2, 2008


Marvel expands franchises with four new series and CP programs

KidScreen, May 1, 2008


Midlife could be bumpy for Barbie

Houston Chronicle, May 1, 2008


Critics Come Out Swinging on 'Grand Theft Auto IV'

ABC News, May 1, 2008

April 2008

Toddlers coming of digital age

USA Today, April 30, 2008


Dr Pepper Along for Indiana Jones Treasure Hunt

Advertising Age, April 29, 2008


Summer movies drive toys full-speed to shelves

USA Today, April 29, 2008


Forget Miley Cyrus. Check out Disney's Chinese underwear ad, April 29, 2008


Brewers Urged to Stop Marketing Beer Shirts to Young Girls

Center for Science in the Public Interest, April 29, 2008


'Sleazy' ad irks Parents Television Council

OneNewsNow, April 29, 2008


Warner moves toon content online to

KidScreen Daily, April 29, 2008


Mars Snackfoods Supports ‘Indy’ Film

Promo Magazine, April 29, 2008


Coalition Asks BK to Pull Toy Premiums

Promo Magazine, April 29, 2008


The Biz: Would You Believe? Subway, Sierra Mist, A-B To Get Smart

Brandweek, April 28, 2008


U.K. Cracks Down on Word-of-Mouth With Tough Restrictions

Advertising Age, April 28, 2008


A Zoo by Any Other Name?

Los Angeles Business Journal, April 28, 2008


Children's cereals less healthy

Chicago Tribune, April 25, 2008


Viacom Introduces Healthy Snack Ads

KidAdLaw, April 25, 2008


Group Proposes Industry Behavioral Standard

KidAdLaw, April 25, 2008


Group Asks Burger King To Pull 'Iron Man' Kids' Meal Toy

MediaPost, April 25, 2008


Attention-Deficit Advertising

BusinessWeek, April 24, 2008


Brands, Start Your Marketing Engines

Advertising Age, April 24, 2008


Burger King Brands Subscription Mobile Games

Promo Magazine, April 24, 2008


More talk needed on junk food ban: councillor

Durham Region, April 22, 2008


Marketers whip up a storm of Indiana Jones tie-ins
USA Today, April 21, 2008


Starcom's Ad Deal for Kellogg's Hinges on Engagement

Advertising Age, April 21, 2008


Green Cause For Effect

Multichannel News, April 20, 2008


Ad Groups Challenge FTC Guidelines

AdWeek, April 18, 2008


New code on ads a toothless tiger, say critics

Sydney Morning Herald, April 17, 2008


Ads 'make healthy diet difficult'

The Press Association, April 17, 2008


Movie Tie-Ins Coming Soon to Everywhere Near You

Advertising Age, April 17, 2008


Marketers Using Song Hooks to Snag Tweens

Advertising Age, April 17, 2008


Disney brands milk

KidScreen Daily, April 17, 2008


Pop culture pulls in major bucks

USA Today, April 17, 2008


Besieged industry tightens rules

Sydney Morning Herald, April 17, 2008


Report rips adult content in rap videos

Washington Times, April 16, 2008


Teach children to resist marketing void

Food Sleuth, April 16, 2008


Disney kids: The hot commodity

Observer, April 16, 2008


Junk food ads find web home

Sydney Morning Herald, April 16, 2008


French Bill Takes Chic Out of Being Too Thin

New York Times, April 16, 2008


Testing the Boundaries of Branded Entertainment

Advertising Age, April 14, 2008


Teens pressured to stay over-stimulated with caffeine

The Tennessean, April 14, 2008


Big retailers seek teens (and parents)

USA Today, April 14, 2008


For 'Gossip Girl,' Modesty Is So Last Season

Advertising Age, April 11, 2008


FTC Urged To Tighten Standards For Online Marketing To Minors

MediaPost, April 11, 2008


Skip In Time: New Research Service Targets Kids

Media Daily News, April 11, 2008


Is Earth Day the New Christmas?

Advertising Age, April 10, 2008


SpongeBob is the real threat to our kids online

The Guardian UK, April 10, 2008


Trading kids' health for school revenue

The Beaufort Gazette, April 10, 2008


CBS Forms Special Ad Division for Brand Integrations

Advertising Age, April 10, 2008


Meet the retail arbiters

Star-Tribune, April 8, 2008


Law Barring Kids From Violent Games Rejected

Kid Ad Law, April 8, 2008


Six Flags Announces Multi-Brand Partnership with Kraft Foods

Food Business Review, April 8, 2008


Overindulging our kids is a hazard, not a gift

The Daily News, April 8, 2008


Research: Teens Name Coke, McD's As Faves In New Study

Brandweek, April 7, 2008


Nickelodeon creating new virtual worlds for tweens

Denver Post, April 7, 2008


Study ties bedroom TV to unhealthy habits in teens

Reuters, April 7, 2008


"OurWorld:" A virtual world for teens

Seattle P-I, April 7, 2008


More children are watching junk-food adverts despite ban

The Independent, April 7, 2008

In-Game Ad Network Tapes Into Virtual Worlds

The ClickZ Network,, April 7, 2008


NDP to introduce bill banning food and drink ads aimed at kids

The Canadian Press, April 6, 2008


Junk food ads, sugary rewards lead to fatter kids

The Free Lance-Star, April 6, 2008

Too Much Flesh, Far Too Young

The Canberra Times, April 5, 2008


Personal care product marketers reach for a teeny edge

Los Angeles Times, April 2, 2008

Does TV help babies or hold them back?

Star-Telegram, April 2, 2008

Parental guidance suggested

Boston Globe, April 1, 2008

March 2008

Parents concerned about Miss Bimbo game

March 25, 2008


Pamela Paul’s ‘Parenting, Inc.’ finds parents buying into consumer craze

March 25, 2008


FCC Officials Provide Advertisers With Self-Regulatory Road Map

Kid Ad Law, March 25, 2008


Kids enter WWE ring

Variety, March 23, 2008


Schools raise extra funds through business sponsors

South Carolina Bureau, March 23, 2008


School board may ban energy drinks

Miami Herald, March 23, 2008


Got Milk? Taps MySpace with New Campaign

Promo, March 19, 2008


Apple teams with 'American Idol'

Variety, March 18, 2008


Online Games by the Hundreds, With Tie-Ins (New York Times, 3/18/08)


Another Thing The Doctor Ordered

Business Week, March 17, 2008


Pepsi to Launch Internet Series

The Hollywood Reporter, March 17, 2008


Kid-Targeted Ad Deal Counts on "Nag Factor"

Next Generation, March 17, 2008


New proposal for global, legal junk food ad ban \

Food Navigator, March 17, 2008


Menino: Ban violent vid games for kids

Boston Herald, March 17, 2008


Smallville Product Placement Hits New Low, March 16, 2008


Don’t forget importance of play

Associate Press, March 16, 2008


Are books for kids where little ideas - or big brands - grow?

The Age, March 16, 2008


Playing dice with your kids: What would Mrs. Einstein have done?

The Ottawa, March 16, 2008


MTV, Doritos Partner for Reality Series

Promo, March 14, 2008


Product Placement in Songs More Intentional Than We Know

Exclaim News, March 13, 2008


US retailer faces row over donation deal

The Guardian, March 12, 2008


When a Corporate Donation Raises Protests

New York Times, March 12, 2008


Cut Abercrombie name from ER, advocates say

Associate Press, March 11, 2008


Executive Suite: Tony Hawk leaps to top of financial empire

USA Today, March 10, 2008


Kids Upfront Going Steady

Broadcasting and Cable, March 10, 2008


Abercrombie Underwear Shop Plays Up Goods, but Not Its Own

Advertising Age, March 10, 2008


Concern in Europe on Cellphone Ads for Children

New York Times, March 8, 2008


Is TV to blame for fat epidemic?

Toronto Star, March 8, 2008


High Schools Add Classes Scripted By Corporations

The Wall Street Journal, March 6, 2008


Firm alters claim that its DVDs educate infants

Seattle PI, March 4, 2008


A One-Eyed Invader in the Bedroom

New York Times, March 4, 2008


Hollywood Will Help to Police PG-13 TV Ads

Broadcasting & Cable, March 4, 2008


TV ads and obese kids

The Star, March 4, 2008


TV and Computer Limits Make Kids Slimmer

Wall Street Journal, March 3, 2008


Don't hold children hostage to ads

Island Packet, March 2, 2008


Let's Rewrite the Rules for Kids' Media

Business Week, March 2, 2008


Infant DVDs won't mould a baby Einstein

CanWest News Service, March 1, 2008

February 2008

Do you know where your children are? Probably playing in a virtual world

The Canadian Press, February 29, 2008


A-B, Miller May Face Lawsuits for Alcoholic Energy Drinks

Advertising Age, February 28, 2008


Commercialism is harming children's lives

The Children's Society, February 27, 2008


Movie Smoking More Common Than Real Life

WXII12, February 27, 2008


Children 'damaged' by materialism

BBC News, February 26, 2008


How To Avoid Raising Materialistic Children

WCCO, February 25, 2008


Nickelodeon Sees Digital Dollars Surge on 'Multi-Splatform' Approach

Advertising Age, February 25, 2008


Burger King Agrees To Kids' Marketing Rules In Europe

Marketing Daily, February 25, 2008


Liverpool set to ban McDonald's Happy Meals in a bid to cut childhood obesity

Daily Mail UK, February 24, 2008


T.O. health officer: Ban sugary ads that target kids under 13

Toronto Sun, February 23, 2008


School bus ads generate cash, criticism

North Jersey Record, February 22, 2008


A third of Year 6 children are overweight

Times Online, February 22, 2008


Disney Brand Taps Moms' Marketing Magic

MediaPost, February 22, 2008


How Not to Make a Baby Einstein

Scienceline, February 21, 2008


Fast Food Ads Fueling Obesity Among Hispanic Kids

US News & World Reports, February 21, 2008


FTC Focuses on Mobile Marketing

Kid Ad Law, February 21, 2008


Ads Mesmerize Mall Shoppers - And Me

Marketing Daily, February 20, 2008


Toy Maker Hasbro Locks Up More Hollywood Deals

Advertising Age, February 20, 2008


Attorneys General Request Miller, A-B Documents

Advertising Age, February 20, 2008


In Books for Young, Two Views on Product Placement

New York Times, February 19, 2008


New York wants the movie industry to butt out of kids' lives

Canadian Press, February 19, 2008


MGA Entertainment to Roll Out America’s Next Top Model Dolls

Worldscreen, February 19, 2008


A Virtual Popularity Contest

Washington Post, February 19, 2008


Dress-Up for Dollars

New York Times, February 17, 2008


Marketing: No more child's play

Financial Post, February 16, 2008

Advertisers relentlessly target school kids

Grand Rapids Press, February 16, 2008

Obama to Hollywood: I Love You, Now Change

Entertainment Weekly, February 15, 2008

Playboy is being marketed to pre-teens like Barbie or Bratz

TES, February 15, 2008


Disney goes ad-funded with new mobile portal

Pocket Gamer, February 14, 2008


Branded Entertainment Will Continue to Grow

Advertising Age, February 14, 2008


Dade Schools Eye Advertising Revenue

Miami Herald, February 13, 2008


Schools shouldn’t sell kids’ attention to highest bidders

The State, February 13, 2008


Critics claim radio program on school buses is dangerous for kids

Catholic News Agency, February 13, 2008


Children's playtime now fun time for big-time advertisers

The Province, February 11, 2008


Keep an eye on kids' toys

Chicago Tribune, February 11, 2008


Will Disney Keep Us Amused?

New York Times, February 10, 2008


How Hasbro's Transformers Transformed the Toy Biz

Brandweek, February 10, 2008


Former FCC Chairs Help Form Digital Kids Task Force

Kid Ad Law, February 8, 2008


Why Tony still has a grip on kids' diets

Ottawa Citizen, February 8, 2008


Generation MySpace Is Getting Fed Up
Business Week, February 7, 2008


Study: Sadness can make you spend more

AP, February 7, 2008


'CosmoGirl's' Pot Calls the Kettle Black

News Busters, February 7, 2008


The Game's the Thing at MTV Networks

Business Week, February 7, 2008


Video Games Normalize Killing, Doctors Say

KETV, February 7, 2008


Time to stop undermining children with ads

Pioneer Press, February 7, 2008


Which? quits 'marketing in schools' Government advisory team \

Marketing Week, February 6, 2008


Bill Introduced to Ban School Bus Ads

News Channel 7, February 5, 2008


Cleaning Up The Media Clutter In Your Kid’s Room, February 5, 2008


How To Build A Disney Franchise

Forbes, February 5, 2008


Bus ads create a storm

The Greenville News, February 5, 2008


Under-fire video games industry to sponsor politicians

Guardian Unlimited, February 4, 2008


School Buses Latest Victim of Ad Creep

Brandweek, February 4, 2008


MySpace not their space

Houston Chronicle, February 4, 2008


Restaurant Fundraiser A McShock For Official

Washington Post, February 3, 2008


BusRadio suspended in one school district, starts in another

9 News Colorado, February 1, 2008


January 2008

FCC to Consider Rewriting Product-Placement Disclosure Rules

Advertising Age, January 31, 2008


Parents, teachers shocked at Scholastic 'R-rated' Valentine's cards

Globe and Mail, January 31, 2008


Ads on school buses in works

The State, January 30, 2008


The Clock's Running Out on Super Bowl Beer Ads

Marin Institute, January 30, 2008

No School Bus Ads

Myrtle Beach Online, January 28, 2008


Nickelodeon sells families on cruises with SpongeBob

USA Today, January 28, 2008


Mountain Dew Makes MMO More Than Just a Game

Advertising Age, January 28, 2008


McDonald's Pulls Ads From Suggestive Online Content

MediaPost, January 28, 2008


Marketing May Influence How Often Parents Feed Children Fast Food

News Wise, January 24, 2008

EA to offer ad-funded video game on Internet

Bloomberg News, January 22, 2008


Call for ban on junk food ads in games

The Scotsman, January 22, 2008


Multiple platforms are 'holy grail' of gaming

The National Post, January 21, 2008


McDonald's was right to pull plug on Happy Meals promotion

Orlando Sentinel, January 21, 2008


McDonald’s Ending Promotion on Jackets of Children’s Report Cards

New York Times, January 18, 2008


Parents Group Slams Producers for Marketing PG-13 Films to Kids

Brandweek, January 17, 2008


“George of the Jungle” returns

New York Times, January 16, 2008


MySpace's Missed Opportunity

Huffington Post, January 15, 2008


Generation Diva: Pampering could give little girls the wrong attitude

Arizona Republic, January 15, 2008


Video game industry seeks political clout

New York Times, January 15, 2008


The New Focus Groups: Online Networks

Wall Street Journal, January 14, 2008


South Carolina School Buses May Get Ads

WSOC, January 10, 2008


Would Hannah Montana wear it?

Boston Globe, January 10, 2008


FTC: Review Movie Marketing to Kids

Associated Press, January 9, 2008


12' To Be the Magic Age for EU Food Ads

Kid Ad Law, January 8, 2008


Army marketing "misleads recruits"

UTalk Marketing, January 8, 2008


Pepsi tackles childhood obesity with videogames in Mexico

The Guardian Unlimited, January 2, 2008


Schools should ditch partnerships with McDonald's

Tucson Citizen, January 2, 2008

Junk food firms use web to lure children

UK Telegraph, January 1, 2008


Junk food advertising ban ‘not enough’ to help kids

Western Mail, January 1, 2008


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