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Marketing Media Violence

 

 

Take Action

 

Stop the Marketing of Violent PG-13 Movies to Preschoolers

 

Action Center>>

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Countering Media Violence

 

Parents to FTC: Don't Surrender Our Children to G.I. Joe

August 5, 2009

 

Transformers Marketing Still Not Transformed

CCFC Press Release, June 25, 2009

 

2009 Violent PG-13 Summer Blockbusters

Summer, 2009

 

2008 Violent PG-13 Summer Blockbusters

Summer, 2008

 

CCFC Statement  on the Release of Manhunt 2

October 30, 2007

 

Transformers Marketing:  More than Meets the Eye

June 28, 2007

 

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Media Violence in the News

 

Read the most up-to-date news about marketing media violence. News>>

 

 

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Organizations & Websites

 

Center on Media and Child Health

 

Common Sense Media

 

National Institute for Media and the Family

 

Parents Television Council 

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More Issues

 

The Commercialization of Childhood

 

Media Violence

 

Sexualization

 

Commercializing Play

 

Marketing without Borders

 

Body Image

 

Materialistic Values and Family Stress

 

School Commercialism

 

Childhood Obesity

 

Commercializing Babyhood

 

 

 

 

 

 

 

 

 

Research demonstrates that viewing entertainment violence can lead to increases in aggressive attitudes, values, and behavior, particularly in children. Yet media fraught with violence – including television programs, movies, video games, and music – are routinely marketed to children.    

 

Viewing media violence feeds a perception that the world is a violent, mean place and can lead to emotional desensitization toward real life violence.  Children who view a lot of violent media are more likely to view violence as an effective way of settling conflicts.  Children exposed to violent programming at a young age have a higher tendency for violent and aggressive behavior later in life.


Did you know?

 

  • Children, on average, will witness on television 200,000 acts of violence, including 40,000 murders, by the time they a re eighteen.

 

  • Nearly half of boys in grades 4 through 12 list a Mature-rated game as their favorite.

 

  • Violent toys, often tied to violent media, are commonly marketed to young children. Movies with ratings for older children are often marketed with toys rated for younger children. In 2007, 91% of the toys for the PG-13, blockbuster, Transformers, were rated suitable for children 5 and under.

 

More Facts about Media Violence>>

 

 

 

Recommended Resources

 

 

Articles and Reports

 

Marketing Violent Entertainment to Children

Federal Trade Commission

 

PG-13 isn’t for Young Children

Nancy Carlsson-Paige

 

Policy Statement: Media Violence

American Academy of Pediatrics

 

Joint Statement on the Impact of Entertainment Violence on Children

American Academy of Pediatrics

 

Marketing Violence: The Special Toll on Young Children of Color

Diane Levin

 

Video

 

Wrestling with Manhood

Media Education Foundation

 

 

 

 

Books

 

Mayhem: Violence as public entertainment
Sissela Bok

“Mommy, I’m Scared”: How TV and Movies Frighten Children and What We Can Do to Protect Them
Joanne Cantor

Teaching Young Children in Violent Times: Building a Peaceable Classroom
Diane Levin

Taking Back Childhood: Helping Your Kids Thrive in a Fast-Paced, Media-Saturated, Violence-Filled World
Nancy Carlsson-Paige

Violent Video Game Effects on Children and Adolescents: Theory, Research, and Public Policy
Craig Anderson, Doug Gentile and Katherine Buckley
 

 

     

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